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Cairo, October 28, 2025:
Belda, the first and largest services platform in Egypt operating as a digital marketplace that aggregates and delivers trusted service providers in Egypt, announced a strategic partnership with «Al Diwan Real Estate Development», a leading real estate development company in Egypt and the owner of Villar residential and touristic projects. This partnership represents a qualitative leap for the integrated services sector in upscale residential communities, contributing to shaping new dimensions for the real estate and service sectors in Egypt.
Diverse Services
Belda Platform offers more than 50 diverse services according to the highest standards of quality and trust across all service fields, including but not limited to home care, appliance and air conditioning maintenance, carpentry, aluminium work, cleaning, pet care, legal consulting, car maintenance, glass and shutter repair, pest control, finishing, decoration, painting, and services for companies, commercial offices, and residential complexes.
Unified Vision
This collaboration aligns with both companies’ integrated vision that merges technological innovation with high-quality service solutions. Belda’s smart platform will be embedded within Al Diwan’s communities to offer easy access to premium home and lifestyle services and unmatched safety for residents—setting a new benchmark for modern, integrated community living in Egypt.
Digital Experience
Belda also provides a comprehensive experience through its mobile app, allowing users to request home and office services from one place. The system organizes all requests by schedule and location, integrates secure digital payment options, and enables installment plans with leading financing partners. Customers can choose, rate, and review service providers, while Belda Premier members enjoy ongoing access to essential daily services with convenient scheduling and quality tracking.
Belda’s Vision
Mr. Mostafa Salem, CEO of Belda, said: “This partnership empowers developers and residential communities to achieve a seamless digital experience for all home services. Beyond service improvement, it establishes a new phase of integration, transforming Al Diwan’s projects into a model of elevated residential living. Belda’s mission is to modernize service requests and execution to ensure comfort, reliability, and ongoing quality evaluation.”
Al Diwan’s Perspective
Mr. Hossam Hussein, General Manager of «Al Diwan Real Estate Development», stated: “Our partnership with Belda will enhance residents’ lifestyles by integrating smart digital service solutions into our residential projects. This cooperation delivers a seamless and attentive digital journey from service request to follow-up.”
Belda Premier Packages
Belda Platform also launched its annual Belda Premier packages, offering residential and administrative units continuous access to certified maintenance, repair, and cleaning services, priority booking, advanced payment solutions, and quick communication for uninterrupted daily operations.
JTS Holding Milestone
In parallel, «JTS Holding Group», the parent company of Belda, celebrates its ninth anniversary, marking nearly a decade of innovation and digital transformation in Egypt’s service sector. Through an integrated network of companies, the group continues to drive sustainable progress in service operations and workforce development.
JTS Group Statement
Mr. Mostafa Ghannam, CEO of JTS Group, commented: “Since our founding nine years ago, our mission has been to make daily services more efficient and professional. Belda’s collaboration with Al Diwan reflects how technology can redefine the future of Egypt’s service industry.”
Smart Future Ahead
Under the sponsorship of «JTS Holding», this partnership between Belda and Al Diwan ushers the Egyptian real estate sector into a new era of smart living, where every household and office need receives real digital attention. It establishes quality of life and customer comfort as central pillars supported by professional resources, transparent communication, and continuous evaluation.
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